Fair Trade certification for brands & traders

Thank you for your interest in supporting the producers in your supply chain through Fair Trade certification. Learn how to become a Fair Trade partner as a brand or trader.

How to begin working with Fair Trade

As consumer insights show, Fair Trade certification is a proven way for your business to demonstrate corporate social responsibility, with a seal that 67% of American shoppers recognize. Before you can begin selling your own Fair Trade Certified™ products, you'll need to get in touch with us via a simple online form. After that, our team will contact you with step-by-step guidance.

Reach out and register

Provide some basic information about your business via our online form. The right person from our team will contact you to register your company.

Source Fair Trade

Ask your suppliers for Fair Trade, find suppliers with Fair Trade sources via our supplier tool, or connect to new suppliers through your account manager.

Approve your products and packaging

Carefully review the Label (Seal) Use Guide or the Apparel & Home Goods Guide. You’ll work with your account manager to get your product and proposed Fair Trade Certified packaging approved.

The principles that guide our mission

Fair Trade standards cover four main pillars of sustainable development.

Income sustainability

Earnings should fulfill basic household needs, regardless of volatile market prices. Our standards ensure producers, workers, farmers, and fishermen have the money needed to invest in their lives and their work.


Fair Trade empowers people to make choices for the good of themselves and their community, regardless of gender, status, position in society, or position on the globe. Rigorous standards give farmers, workers, and fishermen a voice in the workplace and the community.

Individual and community well-being

When people have the capacity to invest in better futures, the result is a healthier workforce and ultimately higher quality goods. Our model is fueled by committees of farmers, workers, and fishermen who decide how to invest the Fair Trade Premium based on their community's greatest needs: often clean water, education, and healthcare.

Environmental stewardship

Environmental practices have long-term impacts on the livelihoods of producers, communities, and the planet. Our standards work to keep the planet healthy for generations to come by prohibiting the most harmful chemicals and taking measures to protect natural resources.

Frequently asked questions

If you don’t see your question answered here, contact us so someone from our team can help.

What are the standards I will be expected to meet?

You will be held to trade standards to ensure the economic benefits of Fair Trade actually reach producers and your goods are made with care to people and planet.

What products can be Fair Trade Certified?

Fair Trade USA certifies whole products (like fresh produce, seafood, and flowers); ingredients (like cocoa, sugar, tea, coffee, herbs, grains, and spices); and multi-ingredient products.

What if my product does not fall into one of those categories?

Please contact us so we can explore if certification makes sense for your product.

What if my products have multiple ingredients?

We certify multi-ingredient products that include Fair Trade Certified ingredients along with non-certified ingredients, from body care to packaged snacks and beyond. If you create packaged goods that contain multiple ingredients, like chocolate bars or cookies, check out our Multiple Ingredient Product Policy to see your options.

What is the Fair Trade Premium? Does it apply to me?

The Fair Trade Premium allows you to directly invest in your supply chain. The extra amount paid on Fair Trade products goes toward helping your producers build strong, thriving, sustainable businesses and communities, which ultimately leads to higher quality products and goods. For every Fair Trade Certified™ product sold, an additional amount is paid back to the producer community. The amount of the Fair Trade Premium varies and is listed in Prices and Premiums Information on our standards page.

How do I maintain certification?

Maintaining certification means following the trade standards, reporting your transactions, and paying fees on time.

Where can I get more information?

For a more in-depth picture of how Fair Trade works, refer to our global model or contact us.