NORWICH, N.Y. (July 2, 2019) – Chobani, LLC today is announcing a program to further its commitment to positive transformation of its milkshed—supporting the economic, environmental, and social impacts of its number-one ingredient: fresh milk from local farms. The Milk Matters™ program will encompass Chobani’s commitment to its milkshed as well as efforts to support greater transparency across dairy farms.

From safety and training programs to wage standards to a support hotline for outlier situations, Chobani will work with dairy cooperatives, farmers and farm workers to create a system where the dairy industry has the support they deserve. To achieve this, Chobani is collaborating with Fair Trade USA to explore a first-of-its-kind certification standard for US dairy that protects and empowers dairy workers and provides meaningful premiums to benefit farmers and farm workers alike.

Read the entire press release at PR Newswire.