Who We Are

Our Mission

We are building an innovative model of responsible business, conscious consumerism, and shared value to eliminate poverty and enable sustainable development for farmers, workers, their families, and their communities around the world.

Our Vision

We believe that all farmers deserve a fair price for their harvest so that they can stay on the land, keep their kids in school, and farm sustainably. We envision a day when all workers enjoy safe working conditions and a living wage. We believe that business with purpose – companies that combine people, planet, and profit – will become the norm. We envision a time when it is easy and affordable for all consumers to choose Fair Trade Certified™ products and vote with their dollars for a better world.

Our Difference

Founded in 1998, Fair Trade USA is the leading 501(c) (3) nonprofit, third party certifier of fair trade products in North America. Fair Trade USA believes that all farmers and workers should have the opportunity to participate in the fair trade system, including workers employed by larger farms and farmers that are not part of organized cooperatives. In addition, Fair Trade USA works with farmers and workers in North America, including the U.S. As a result of our unique model, Fair Trade USA has expanded to certify more than 30 product categories, including dairy, quinoa, fresh produce, apparel, home goods, and seafood.

Because of the increasing complexity of supply chains and the need for precise verification metrics and data, Fair Trade USA continues to innovate. We are leading the movement into the future by investing in technological innovation to elevate the transparency and traceability of our certified supply chains.

Roberto Ramirez Tena and Paul Rice

Our Leadership

Fair Trade USA is guided by a diverse team of leaders who are united under our mission to alleviate global poverty and promote sustainable development.

Join Our Team

We are always on the lookout for passionate, mission-driven people determined to make a difference in the lives of workers and communities.

Producer Services Team Photo_Fair Trade USA