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Fair Trade Certified™​ Produce

Why Source Fair Trade Certified Produce

Ready to begin your better business journey? Fair Trade Certified is your ticket! Here’s how ethically sourcing Fair Trade produce can help you.

Solidify your supply chain resiliency

  • Actively manage potential risk with rigorous fair trade standards ensuring safe working environments and improved conditions, wages, working hours, benefits, and the elimination of forced labor and poverty.
  • Improve operational efficiency and performance.
    • Get support and training in field to help ensure compliance to Fair Trade Certified Standards.
    • More sustainable income and better working conditions increase worker retention (less turnover and absenteeism) with more satisfied and engaged employees.
  • Improves workers’ lives and communities with Community Development Funds that help farmers and workers address real challenges in their lives.
    • Fair Trade Community Development Funds go directly to initiatives determined by workers for their benefit that support communities.
    • The Fair Trade Committee process engages worker voice and participation.

Advance your Environmental, Social, and Governance (ESG) goals

  • Accelerate your ESG/Corporate Social Responsibility (CSR) goals.
    • With over 120 KPIs tracking to the United Nations’ 2030 Sustainable Development Goals (SDGs), your partnership with Fair Trade USA unlocks metrics that help deliver on environmental, social, and economic sustainability commitments.
    • Get visible, real outcomes.
  • Help accelerate B-Corp Certification.

Strengthen your brand

  • Mitigate potential reputational risk such as undetected labor violations in your supply chain by choosing ethically sourced Fair Trade produce.
  • Have confidence in the credibility of your commitments and demonstrate authenticity to consumers. Fair Trade USA is ISEAL Code Compliant. Our system has been independently evaluated against ISEAL’s Codes of Good Practice.
  • Ensure traceability and transparency with data.
Campos Borquez Fair Trade Certified Asparagus

Build loyalty and meet consumer demand

  • More than 60% of consumers recognize the Fair Trade Certified label.
  • 78% of consumers trust the Fair Trade Certified label.
  • 1 in 3 consumers are more likely to purchase with the Fair Trade Certified label.
  • 75% of consumers indicate a third-party certification provides trust that a product/company is taking sustainable action.
  • Find more U.S. consumer insights here.

NatureSweet: Transforming Lives with Fair Trade Certified

Fernanda Suarez, Human Resources Manager at NatureSweet Tomatoes, shares how Fair Trade Certification and the financial impact of their Fair Trade Certified tomato sales help transform the lives of agricultural workers. Choosing ethically sourced produce is critical step toward ensuring future generations have the ability to succeed.

Fair Trade Produce Makes a Difference


Certified Farms

Accelerate sourcing on Fair Trade Certified terms — tap into over 45 produce items from 125 certified farms.


Development Funds

In 2023, Fair Trade Certified produce partners generated $20M+ in Community Development Funds used to foster prosperous farming communities in 16 different countries.


Average Increase

Dollar sales at a national retailer increased 3.3% on average in the 6 months after adding the Fair Trade Certified label to their products.

Ready to learn how Fair Trade Certified can work for you​?

Fill out this form to take the next step toward sourcing Fair Trade Certified produce!


Our Standards

Review our Agricultural Production Standards (APS) & Trade Standards


Fair Trade USA's 2022 Consumer Insights Report Cover
U.S. Consumer Insights Report

See why more than 1,500 companies have chosen Fair Trade certification to meet sustainability goals, increase brand trust, and reach more shoppers.

View Report