Why Source Fair Trade Certified™ Seafood?
Ethically sourcing Fair Trade Certified seafood supports a stronger, more sustainable business. From supply chain resilience to consumer trust, the benefits are both measurable and meaningful.
1. Builds Stronger, More Resilient Supply Chains
- Rigorous Fair Trade Certified Standards help reduce risk by ensuring safe working conditions, fair wages, regulated hours, benefits, and the elimination of forced labor and poverty.
- In-field support and training promote compliance, improve operational efficiency, and increase workforce stability.
- Better working conditions and sustainable incomes lead to higher retention and more engaged, satisfied employees.
- Community Development Funds empower fishers and workers to address real challenges through locally driven projects.
- Fair Trade Committees ensure worker participation in fund allocation and project decisions.


2. Advances ESG and Sustainability Goals
- Fair Trade alignment with over 120 KPIs helps partners track progress toward the United Nations’ 2030 Sustainable Development Goals (SDGs)
- Provides real, measurable outcomes that support environmental, social, and governance (ESG) commitments.
- Offers a strong foundation for achieving or accelerating B-Corp Certification.
3. Increases Brand Trust and Supply Chain Transparency
- Ethically sourced seafood minimizes reputational risk such as labor violations or unverified sourcing claims.
- Fair Trade USA is ISEAL Code Compliant. Our system has been independently evaluated against ISEAL’s Codes of Good Practice.


Build Loyalty and Meet Consumer Demand
- More than 60% of consumers recognize the Fair Trade Certified label.
- 78% trust the label, and 1 in 3 say it increases their likelihood to purchase.
- 75% of consumers believe third-party certifications indicate meaningful sustainability efforts.
- Find more U.S. consumer insights here.
Real Stories from the Frontlines of Seafood Sustainability
Fair Trade is transforming the seafood industry – one community at a time. In Alaska, Mexico, and Indonesia, fishing communities are becoming more sustainable through Fair Trade practices. Often overlooked in conversations about sustainability, these fishers share firsthand how Fair Trade has impacted their lives, livelihoods, and communities.
Fair Trade Seafood Makes a Difference
400
Certified Organizations
Bring recognition to your commitment to social and environmental stewardship.
$667K
Development Funds
In 2021, Fair Trade seafood partners generated $667k in Community Development Funds used to foster prosperous fishing communities and resilient supply chains.
3.3%
Average Increase
Dollar sales at a national retailer increased 3.3% on average in the 6 months after adding the Fair Trade Certified label to their products.
Ready to Learn How Fair Trade Certified Can Work for You?
Fill out this form to take the next step toward ethically sourcing Fair Trade Certified Seafood!

U.S. Consumer Insights Report
See why more than 1,500 companies have chosen Fair Trade certification to meet sustainability goals, increase brand trust, and reach more shoppers.